
Jim Bakken, senior director at Peritus, has been named to the national Board of Advisors for The University of Alabama’s (UA) Plank Center for Leadership in Public Relations. The Center seeks to help develop and recognize outstanding leaders in public relations in the profession and the classroom. Bakken has worked for two of the largest public relations firms in the Southeast and provided communications support to organizations including the Dallas Cowboys, U.S. Department of Labor, PhRMA, National HealthCare Corporation, Alabama Power and UA. He was named an Academic All-American finalist as a member of the UA men’s basketball team while earning a public relations degree from UA – a program that receives consistent national accolades from industry trade publications as one of the best in the country.



