Increase awareness of your brand through promotional outreach
City of Gatlinburg Tourism
How do take your brand’s unique selling points to increase sales or awareness?
Through careful research to gain a greater understanding of a major tourism brand, we discovered that Gatlinburg hosts more weddings than almost any destination in the country. Peritus designed an online promotional contest to increase awareness among the romantic travel niche market by holding a nationwide search for Gatlinburg’s ultimate romantic couple to be crowned Mr. and Mrs. Gatlinburg that brought in hundreds of entries, local and national media coverage and an increase of social media followers.