How do you create community buy-in for a corporate sponsorship announcement?
Host an unconventional press conference. Peritus helped rally hundreds of business, civic community and neighborhood leaders to participate in a kick-off celebration announcing the name of Birmingham’s new downtown stadium, Protective Stadium. Sports activations, entertainment, branded visuals and visionary speeches created a festive atmosphere for stadium partners, media, elected officials and community members to join together and celebrate the future of Birmingham.
IMPACT
SERVICES
Community relations
Corporate communications
Media training
Event coordination