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The Netflix hit show Emily in Paris is closer to reality than you may think. The City of Lights is glamorous – even the metro feels like a fashion show, and you can find the best croissant or glass of wine you’ve ever had on every corner. But the embarrassment that can come with trying to blend in abroad. . . that’s real too.
Welcome to Peritus PR’s “Meet the Media” series, a Q&A where we chat all things journalism, reporting, media landscape and PR...while having a little fun, too. This MTM feature is all about Shauna Stuart, who will be one of our panelists for Peritus PR’s Media Matters Lunch Panel on Oct. 24.
Welcome to Peritus PR’s “Meet the Media” series, a Q&A where we chat all things journalism, reporting, media landscape and PR...while having a little fun, too. This MTM feature is all about Jeh Jeh Pruitt, who will be one of our panelists for Peritus PR’s Media Matters Lunch Panel on Oct. 24.
Welcome to Peritus PR’s “Meet the Media” series, a Q&A where we chat all things journalism, reporting, media landscape and PR...while having a little fun, too. This MTM feature is all about Andrew Yeager, who will be one of our panelists for Peritus PR’s Media Matters Lunch Panel on Oct. 24.
With football season in full swing and Alabama's Legislative Session on the horizon (Jan. 13), the Peritus PR team is here to "coach" you to success. Our Alabama Policy Playbook is a glimpse into the “Xs and Os” of the state’s socio-political landscape, a resource for leaders moving Alabama forward.
Welcome to Peritus PR’s “Meet the Media” series, a Q&A where we chat all things journalism, reporting, media landscape and PR...while having a little fun, too. This MTM feature is all about Michael Sznajderman, who will serve as moderator for Peritus PR’s Media Matters Lunch Panel on Oct. 24.
Looking back, teaching prepared Joe for PR in unexpected ways. Simplifying complex ideas, pivoting on the fly, listening closely, and using storytelling to make concepts stick—all skills honed in the classroom—now help him craft messages that truly resonate. The dots only connect in hindsight, but every experience builds the foundation for what comes next.
Running taught Casey that progress isn’t about speed — it’s about consistency, strategy and grit. What began as a personal challenge turned into a playbook for agency operations, where small, intentional steps and a team mindset drive long-term impact.
With four APR-accredited pros on our team, we bring expert planning and real results to every client. Ready to move from tactics to strategy? Start with these five essential steps to build a communications plan that makes an impact.
We sat down with our accredited team members for a Q&A session to share insights on what the APR is, how it benefits our clients, and advice for those considering earning their own accreditation.
Get a behind-the-scenes look at advocacy in action! In this Q&A, our advocacy team shares their expertise, experiences and tips for driving meaningful change.
As seen in Birmingham Business Journal’s Guest Notebook: Lousie emphasizes the value of stepping away from daily operations, as she shares lessons from a three-month disconnected maternity leave. Trusting her team allowed them to grow, innovate, and handle challenges while giving her clarity to focus on strategy. She urges leaders to let go, foster team growth, and model a healthy work culture, making stepping back an investment in a stronger, more sustainable business.
Liz Boyle’s summer at Peritus combined hands-on PR experience with a welcoming team culture. From helping with projects for RCX Sports and Innovate Alabama to promoting the MLB Field of Dreams Game, Liz gained valuable skills and felt right at home. She returns to her studies with a deeper appreciation for teamwork and the impact of public relations.
Advocacy can be a powerful force for change, helping organizations amplify their voices and influence decision-makers. Discover how to create a powerful advocacy strategy with eight actionable steps — from identifying your core issue and understanding the landscape to crafting compelling messages and building strong relationships. Equip your organization with practical tools to drive meaningful change and make an impact in today’s advocacy landscape.
Peritus earned three international Best Practice Awards from the Public Relations Global Network: Gold for Agency Marketing/Self-Promotion and Media Relations, and Bronze for Community Relations. The awards recognize standout work on the Peritus Legislative Guide, Alabama Tourism’s “Year of Trails” campaign, and the Airbus Listening Tour, highlighting our commitment to purpose-driven storytelling and strategic communication.