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How to Embrace Working Remotely
How to Embrace Working Remotely

Chances are you are trying to work remotely this week while balancing childcare and other personal obligations, so we thought you may appreciate a few tips learned from personal experience.

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Community, CulturePeritus TeamMarch 16, 2020Industry Best Practices
2019 Reflection: Shining Brighter Than Ever
2019 Reflection: Shining Brighter Than Ever

When reflecting on 2019, it became clear that Peritus needed to shine brighter to better fulfill the firm’s mission in connecting our communities.

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Community, CultureLouise OliverFebruary 17, 2020
2020 Guide to the Alabama Legislative Session
2020 Guide to the Alabama Legislative Session

A quick session guide—what you need to know, top issues to follow and how to stay informed.

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Trailblazers, Public Affairs, CommunityPublic Affairs TeamFebruary 3, 2020Legislative Blog
The Gift of Giving Back
The Gift of Giving Back

In order to better connect our communities for a brighter Alabama, philanthropy is an integral part of the Peritus culture.

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Community, CulturePeritus InternJanuary 14, 2020Industry Best Practices
Brand for the Job You Want
Brand for the Job You Want

These tips will help you define your personal brand and ace the job search, while also balancing the fine line between professionalism and personality.

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Student, IndustrySally GoodloeNovember 4, 2019Industry Best Practices
Becoming a Household Name: The Power of Earned Media
Becoming a Household Name: The Power of Earned Media

Earned media is an influential and cost-effective way to not only build recognition, but effectively tell your story and win over new fans or brand ambassadors.

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Community, Culture, StudentErin VogtOctober 8, 2019Industry Best Practices
Shattering the "Motherhood Penalty," One Cover Shot at a Time
Shattering the "Motherhood Penalty," One Cover Shot at a Time

Here are six ways to apply parenting skills to improve our public relations practice and benefit your team’s personal and professional growth.

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Community, Culture, StudentErin VogtSeptember 27, 2019Industry Best Practices
Q&A: Our Summer with Peritus
Q&A: Our Summer with Peritus

We have been lucky to have the support of two brilliant interns who are truly AP Style gurus, media relations machines and social media aficionados. We couldn’t think of a better way to cap off their summer than by chatting with them about their summer experience, passions and where they’re heading next.

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Community, Culture, StudentPeritus InternJuly 25, 2019Industry Best Practices
Shining a Light Beyond Bars
Shining a Light Beyond Bars

This life-changing evening left us longing to learn more – a desire to dig deeper and gain more insight on Alabama’s criminal justice system and the gravity of an issue so profoundly impacting our state.

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Public Affairs, Philanthropy, CommunityLouise OliverJuly 18, 2019Community
Breaking Down Differences: In-House vs. Agency PR
Breaking Down Differences: In-House vs. Agency PR

Before you go picking sides, it’s important to understand three key differences from each perspective of the PR world to determine which one might be a better fit for you.

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Industry, StudentHanlon WalshJuly 2, 2019Industry Best Practices
The 2019 Alabama Legislative Session Recap
The 2019 Alabama Legislative Session Recap

Just because session is over, doesn’t mean the learning stops here (you don’t get off that easy). Here are a few highlights, takeaways and forecasts for next year.

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Trailblazers, Public Affairs, CommunityPeritus TeamJune 25, 2019Legislative Blog
Finding Light Through Literacy
Finding Light Through Literacy

The Sun Does Shine by Alabama’s own Anthony Hinton is a powerful and beautifully written personal account of finding life and freedom while spending 30 years on death row (do yourself a favor and read it now). In his darkest days on the Row awaiting an inevitable fate, Mr. Hinton found light in connecting with his fellow brothers by starting a book club.

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Culture, Community, Philanthropy, Public AffairsLouise OliverMay 23, 2019Community
Spelling Out Networking
Spelling Out Networking

Although “networking” may sound like a buzzword, there is long-term value in developing and fostering professional relationships. Connections developed outside your office can lead to mentoring opportunities, career development, referrals, contacts for your clients and allies for your success.

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Trailblazers, Culture, Community, Industry, StudentErin VogtMay 10, 2019Industry Best Practices
2019 Guide to the Alabama Legislative Session
2019 Guide to the Alabama Legislative Session

A quick session guide—what you need to know, top issues to follow and how to stay informed.

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Trailblazers, Public Affairs, CommunityPeritus TeamMarch 14, 2019Legislative Blog
New Look, Same Vision
New Look, Same Vision

After much reflection and planning, we are excited to launch an updated brand look through our new PERITUS website that serves as a strong reflection of our promise, capabilities and culture.

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Peritus, Trailblazers, CultureLouise OliverFebruary 18, 2019
Our 2018 Reflection
Our 2018 Reflection

Like Birmingham’s Rotary Trail, take a look at how the path we are blazing is helping connect Alabama’s communities.

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PeritusLouise OliverJanuary 11, 2019
The Power of the Podcast
The Power of the Podcast

Podcasts don’t have to be boring. There are endless opportunities to learn from industry experts on topics you never had a chance to deeply explore in your career path.  

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, WellnessPeritus TeamOctober 26, 2018Industry Best Practices
Prioritize Wellness
Prioritize Wellness

Nearly all the thought leaders cited meditation, long walks and rest breaks as keys to their success.

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, WellnessPeritus InternSeptember 24, 2018Industry Best Practices
From Big to Boutique
From Big to Boutique

There are pros and cons to each agency setting. Neither is right nor wrong; it’s about finding what challenges and fulfills you – although the similarities between the two might surprise you.

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, IndustryErin VogtMay 23, 2018Industry Best Practices
Where do you get your news?
Where do you get your news?

With the increased availability of 24-hour news from a variety of outlets, and the rise of social media and “fake news,” there is no shortage of ways to consume news.

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, IndustryPeritus TeamMarch 22, 2018Industry Best Practices
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Proud to be recognized by the Birmingham Business Journal as a 2025 Best Place to Work. 


Leading Alabama as the trailblazer communicators sharing stories across reputable platforms:

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Peritus is proud to serve as Alabama’s exclusive affiliate in The Public Relations Global Network (PRGN) representing 55+ leading public relations firms across the world.

 
 
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